A comprehensive multi-level iconography project that encompassed conceptual sprints; customer, partner and employee interviews; several refinement processes; an executive vetting period; and several animation consultation and executions.
The solution called “combined” depicts the “overlayed and abstract” nature of the forms as they rely on shape nuances within the Salesforce respective cloud products.
The iconography project encompassed every icon in the Salesforce visual realm. The marketing, mobile, and product icons were redeveloped and tested in several visual animation scenarios within the many use cases within all Salesforce visual icon graphic applications.
The official “rollout” and launch of these icons will be underway after the 2018 Dreamforce annual event.